Interior renovations and fixture development for Friends NYC, a clothing and home goods boutique in Bushwick, Brooklyn.
The needs of the store were both cosmetic as well as a necessary increase in capacity of the existing space. The store was expanding its buying practices and needed to have an adaptable yet visually appealing fixture program and interior elements. An emphasis was laid on maintaining flexibility with regards to visual merchandising due to the inevitability of ever changing vintage one of a kind pieces.
The shoe section required increased on floor overstock capacity as well as display areas. A modular cabinet system could be stacked into various formations as well as used as seating.